The BBC is an institution of British democracy, it is not a “corporation” operating in a competitive marketplace. We must learn to manage it like the institution it is, and stop pretending that it is a commercial enterprise.
As an institution the BBC’s fate lies at the feet of the people that it serves, not at the feet of its competitors in media marketplace. The BBC is not going to suddenly disappear one day and everyone who works there going to lose their jobs, so the management must be motivated by transparent accountability for integrity and performance.